I am now going to show you the Jim McMichael method of how to sell premium listings
and power pages. It works! It is a very low pressure way to make friends of the local
business owners. There are 3 things to learn how to sell premium listings.
First, listen to Jim McMichael's interview:
10/26/2006: Part 5 of 11 parts. This is an interview with Jim McMichael.
In part 5 Jim talks about how he now approaches businesses and how much money he can make.
Print flyers to use to promote your business:
Jim talks about a flyer he uses in this interview and was kind enough to supply it for
all portal directors to use. I have made a generic version
of the flyer that you may edit print for your own use. Click Here to see sales material for your use.
Understand this concept, or the whole system is worthless:
It is important that you understand that just the simple act of handing out
this flyer will NOT help your business. You must do it in the METHOD that Jim McMichael
does as explained in this interview. So learn this section very well, it is very important.
The simple act of just dropping off a flyer at a business will get you no where. It is
the manner in which Jim McMichael drops of the flyer that creates the seed that germinates
the final sale.
Jim walks into a business and hands a flyer to the person that greets him. This could
be an employee, the owner's spouse, the owner, you never know. It is important to
say something to this effect, in your own words of course, when you drop off the flyer:
"I want to just leave this flyer with you to let you know about the fastest growing
internet business directory for (state your town)."
Now many times at this point the owner will hear Jim and ask what the directory is all
about. The owner is inviting Jim to explain and show the presentation booklet about the
directory. In this manner Jim has not imposed himself, the owner has given him permission
to present the portal to him.
If this does not happen, however, then Jim asks one more thing:
"May I please have the owner's business card so I can
send some information about the directory."
If the business card does not have an email address on it, then Jim says:
"May I also get the owner's email address so I can
send our monthly newsletter and follow up with some hints about the directory."
After achieving this objective, and as Jim is leaving he announces:
"I will get some more information to you and will be back
in this area next week."
Now, the following week when Jim comes by, he is not intruding. He is asking
if the owner has received his information and asks if it is a good time for
him to discuss it with him. If it is not, he asks for a better time.
Many times the owner will see Jim right then, or may at least set an appointment
later. Either way he has created a very low pressure and polite way of
reaching the business owners.
On the first phase when Jim first enters the business, many business owners
will speak with him immediately. Of those that don't he has set up a polite
way to return.
On the second phase when Jim returns the following week to follow up on the
information, many business owners will speak with him at that time, and many
will set an appointment for later. Either way, the business owner knows
that Jim respects their time.
This is a no lose system. Jim is creating $5,000.00 per week in
personal sales with this system and there is no reason that you cannot
either.
Call free
1 (800) 399-9251 to listen to Timothy L. Drobnick Sr. on a 24 hour recorded message about becoming a portal
director for your town.
Sales is a numbers game! Pick Your Numbers!
Please note that some of our portal directors with experience in sales get 25% of
the business owners they give a presentation to purchase a premium listing. If you
are new to sales the industry standard is normally 10%. This in no way guarantees
you will have these percentages, but some of our directors report 25% closing ratio
once a business owner has been given a full presentation.
Experienced Salespeople's Chart
# of Free Business Listings Created This Week
# of Businesses Visited in Person
# of Presentations to Owners
$ of Average Sale
% of owners that purchase
Your Income This Week
100
50
20
$600
25%
$3,000
200
100
40
$600
25%
$6,000
300
150
60
$600
25%
$9,000
600
300
120
$600
25%
$18,000
100
50
20
$1,200
25%
$6,000
200
100
40
$1,200
25%
$12,000
300
150
60
$1,200
25%
$18,000
600
300
120
$1,200
25%
$36,000
New Salespeople's Chart
# of Free Business Listings Created This Week
# of Businesses Visited in Person
# of Presentations to Owners
$ of Average Sale
% of owners that purchase
Your Income This Week
100
50
20
$600
10%
$1,200
200
100
40
$600
10%
$2,400
300
150
60
$600
10%
$3,600
600
300
120
$600
10%
$7,200
100
50
20
$1,200
10%
$2,400
200
100
40
$1,200
10%
$4,800
300
150
60
$1,200
10%
$7,200
600
300
120
$1,200
10%
$14,400
Rights for City Portal Director in regards to territory. Portal Director agrees that there is no protected territory for Portal Director. Portal Director may sell advertising for Portal Director's assigned portal to any person, business, or area in the world. Portal Director understands that no other entity can sell premium listings for Portal Director's assigned portal without the permission of Portal Director. Portal Director understands that other Portal Directors may sell advertising to any person or business in the town with the same name as Portal Directors portal. Only one portal will be built per town. Portal director has control of assigned portal.